Hey everyone.
The festival is now less than one month away, who's getting excited?
We have all of our promotional materials in order now and you'll find everything you need in this .zip file: http://www.mediafire.com/?1hytkk4nonh
Included:
Color 8x11.5 online version of official poster
B&W 8x11.5 version of official poster
B&W 8x11.5 version of the handbill
A full page printable handbill sheet
A .pdf version of the festival schedule
(Official poster credit Shawn Knight // Pinky Blaster)
Feel free to use them all for promotional purposes as you see fit. Our official version of the handbills will have sponsor info on the reverse side, but feel free to just use the one sided version included in the .zip for promotion on your merch table, etc.
I recommend that you use the color version of the official poster as your profile picture on your bands' Myspace, Facebook, Twitter, etc., however it's not required.
We're really trying to promote this festival as hard as possible during this last month. Having all or at least most of the bands on board with this promotion will really go a long way, as there's only so much the handful of us can do. The more people pushing it, the better.
Here's some important links you may also want to share:
Ticket webstore:
http://midwestfest.bigcartel.com/
Facebook group:
http://www.facebook.com/group.php?gid=197727921285&ref=ts
Midwest Fest Twitter:
http://twitter.com/midwestfest
Midwest Fest Website:
http://midwestfest2010.com
Midwest Fest Schedule:
http://midwestfest2010.com/lineup
(There have been a few changes, take note)
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We're doing our best to make sure every promotional avenue is covered, including many media outlets. We've already done a number of interviews with local papers, magazines and radio stations, but we could always use more if you know of anyone who may be interested in covering the festival, please let us know.
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As many of you also know, DITR Promotions has never been out to make a profit on any concert we've ever put on.
And, as many of you who played last year know, we took quite a hit last year and we learned our lesson not to have the festival in a college town during the summer.
Being a promotional company that rarely takes a profit, we have ran this festival entirely on ticket revenue and sponsorship money in the past.
This year however, we have decided to start a donation reward program for the festival.
We are using a model similar to that of the growing website "Kickstarter", offering different rewards based on the donation level.
For example, if one donates $25, they receive 1/2 off their Midwest Fest 2010 ticket. A $50 donation earns them a FREE ticket to Midwest Fest 2010 and FREE entry into any other DITR Promotions show of their choosing during the remainder of 2010. Not bad huh?
The donation page of the webstore can be found at:
http://midwestfest.bigcartel.com/category/donate-to-midwest-fest
Please push this option to your fans if you see fit. Also, if you'd like to donate to the success of the festival, please don't hesitate to do so.
A percentage of any profits from this year's festival go towards the Litribune, a Grand Rapids based non-profit organization that releases a quarterly zine featuring art and writing from people around west Michigan. The Litribune also strives to support all forms of art in Grand Rapids and the surrounding areas, providing live concerts, as well as writing and art workshops. The Litribune plans to open a creative center in Grand Rapids by the end of 2010, much like 826Michigan in Ann Arbor.
The bigger donation we can give to the Litribune, the better. We can make the donation as big as possible by covering as much of the expenses of the festival as possible through donations and sponsorships, without having to rely as much on ticket revenue.
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Remember that playing the festival only gets you in free on the day your band/project is playing.
If you'd like to attend the remainder of the festival, you must have a ticket or wristband to enter. If we let all the band members in for free for the entire festival, we couldn't sell any tickets, as we'd be way over capacity.
Bands playing the festival can receive a discount on their tickets by using the promo code "BAND" on the ticket webstore that's linked above.
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That should just about cover it.
Remember that load in is 60-90 minutes ahead of whenever the first band is playing on the stage you're playing on. That way we can get everyone loaded in with enough time to get situated before we let all of the patrons in the venue(s).
Let's promote the heck out of this thing over the next 4 weeks and make this festival a very memorable one. Those of you who played in 2008 know just how much fun this festival can really be, and with it being in Grand Rapids this year, we should be able to bring the party even harder this time around!
If you have any further questions, please email me at corey@ditrpromotions.com
Thank you.
25 April, 2010
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